SEA LCL · 35–50 DAYS DOOR TO DOOR
Guangzhou · Shenzhen · Yiwu → Addis Ababa

From a factory floor in China to your warehouse in Ethiopia.

Melinova Trading finds your supplier, inspects your goods, ships them, and clears them through customs — with our own people standing on the ground in China. You see photographs before the container is loaded. You know the full landed cost before you pay.

No charge. No obligation. We answer in Amharic, English or Chinese.

Route
Guangzhou / ShenzhenBooking, loading & export3–7 d
Ocean leg to DjiboutiSea transit22–30 d
Modjo Dry PortTransit & customs clearance8–10 d
Modjo, Kality or your addressAdd-on, quoted separately2–4 d
Door to door 35–50days
Transit — sea
35–50 days
Transit — air
5–10 days
Our base
Guangzhou, China
We speak
Amharic · English · Chinese
Registered company in China
Licence no. [ADD BUSINESS LICENCE NUMBER]
A real office you can visit
[ADD FULL GUANGZHOU OFFICE ADDRESS]
Milestone payments only
You never send the full amount up front
Updates at every stage
Photos, documents and tracking — not silence
01 / Why people hesitate

You have heard the stories. So have we.

Money wired to a contact who stopped replying. A container that arrived full of the wrong goods. A duty bill at Modjo that doubled the cost of the shipment. In Ethiopia these are not rare accidents — they are the normal risk of importing from China with nobody accountable at the other end. Melinova exists to remove that risk. Here is exactly how.

Risk 01

You pay, and then nothing arrives.

How we prevent it

You never send the full amount up front. Payment is released in stages tied to things you can verify for yourself: supplier confirmed, goods inspected and photographed, container loaded, cargo cleared. Each stage comes with the document that proves it happened.

Risk 02

The goods arrive, but they are not what you ordered.

How we prevent it

Our team physically visits the supplier before you commit — and we check whether it is an actual factory or a trader reselling someone else's work. Before anything is loaded we photograph and video the real goods, count them, and check the specification against your order. You approve from the evidence, not from a promise.

Risk 03

The duty bill is double what you planned for.

How we prevent it

We quote landed cost, not freight cost. Goods, freight, insurance, estimated customs duty, VAT and port handling — worked out and written down before you pay anything, with delivery to your address priced separately so you can see exactly what it costs. HS codes are checked in advance so the declared value and the duty rate hold no surprises at Modjo.

02 / How your money moves

You never send the full amount up front.

Every stage releases only when something you can verify has happened. Click a stage to see what you receive before you pay it — and what happens if we fail to deliver it.

Before you pay this stage

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    If we do not deliver it

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    03 / Check us before you trust us

    Do not take our word for any of this.

    A company that wants your money will tell you it is trustworthy. A company that deserves it will tell you how to check. Here is everything you need to verify that Melinova is a real, registered, findable business — using sources that have nothing to do with us.

    Unified social credit code
    [ADD 18-DIGIT LICENCE NUMBER]
    Every company registered in China has one. Paste ours into the government's public register and you will see our legal name, registration date, capital and current standing.
    Open the national register ↗
    Registered address
    [ADD FULL STREET ADDRESS, DISTRICT, GUANGZHOU]
    Down to the building and room number, because a company that will not tell you where it sits is telling you something. Look it up on a map. Ask us for a video call from the office.
    Request a live video call from the office ↗
    Start small — test us
    One trial shipment
    The cheapest due diligence there is. Send us one small order — a single pallet, a sample run, one air parcel — and judge us on what actually arrives. We would rather earn a large order than be given one.
    Price a trial shipment ↗
    Melat Dechasa, founder of Melinova Trading
    The person who will answer you
    Melat Dechasa
    Founder & CEO · Guangzhou

    The goods are in China. You are in Ethiopia. That distance is where importing goes wrong — and it is where Melat has spent more than six years: in Guangzhou, on factory floors and at the port, checking what is actually in the box before it sails.

    She negotiates with suppliers in Mandarin, without an interpreter. Anyone who has bought from China through a translator knows those are two different prices.

    Restaurants you have eaten in. Businesses you buy from. Construction vehicles working sites around Addis. Those are a few of the things she has brought in, start to finish, for people who never had to leave Ethiopia.

    A first order of one pallet gets the same photographs and the same paperwork as a full container.

    She is the one who reads what you send.

    AmharicEnglishChinese 6+ years in China
    04 / What we do

    One team, factory floor to your door.

    Most importers stitch together a sourcing agent, a freight forwarder and a clearing agent — three companies who blame each other when something goes wrong. Melinova is all three, so there is only ever one number to call.

    SRC

    Sourcing & procurement

    Tell us the product. We find factories that actually make it, verify they are manufacturers and not middlemen, negotiate the price in Chinese, and get you samples before you commit to a run.

    • Factory vetting
    • Price negotiation
    • Samples
    QC

    Pre-shipment inspection

    Before your cargo leaves China, our people open the cartons. Quantity counted, specification checked, defects photographed. You get a dated report with photos and video — and the power to stop the shipment.

    • Photo & video report
    • Quantity count
    SEA

    Sea freight — FCL & LCL

    Full containers or shared space from Guangzhou, Shenzhen, Ningbo, Shanghai and Yiwu, through Djibouti and the Modjo dry port. The cheapest way to move volume, and the route we run most.

    • 20' / 40' / 40'HQ
    • LCL groupage
    AIR

    Air freight

    For spare parts, samples, electronics, medical supplies and anything where waiting six weeks costs more than the freight does. Guangzhou and Shenzhen into Addis Ababa Bole.

    • Urgent
    • High value
    • Samples
    CUS

    Customs clearance & duty

    HS classification, declaration, duty and VAT, permits and the paperwork at Djibouti and Modjo. We also obtain the pre-export certificate of conformity in China — which cannot be issued once the container has sailed. We tell you the estimated duty before you buy, not after it has landed.

    • HS codes
    • Declaration
    • Permits
    • PVoC / CoC
    CFS

    Consolidation & door delivery

    Buying from six suppliers? Everything comes into our Guangzhou warehouse, gets checked, repacked and shipped as one consignment — then delivered to your address in Addis, Adama, Hawassa, Bahir Dar or anywhere else.

    • Warehousing
    • Repacking
    • Door to door
    02 / 04

    Twenty-two days of open water.

    From the moment the container is sealed in Guangzhou, you can follow it yourself — on the carrier's own tracking, with a reference we give you. You are not depending on us to tell you where your cargo is.

    05 / Routes & transit times

    How long it actually takes.

    These are working ranges from the factory door in China to Modjo or Kality, including customs — add the delivery leg if you want it brought to your address. Anyone who promises you a fixed date months in advance is guessing. We give you a range, then update it with real dates as the shipment moves.

    Mode Origin Route Door-to-door Best for
    Sea — FCL Guangzhou · Shenzhen · Ningbo · Shanghai Djibouti → Modjo → Addis 35–50 days Full containers. Lowest cost per unit.
    Sea — LCL Guangzhou · Yiwu · Shenzhen Djibouti → Modjo → Addis 40–55 days Smaller volumes. Share a container, share the cost.
    Air Guangzhou · Shenzhen Direct → Addis Ababa Bole 5–10 days Urgent stock, spare parts, samples, high value.
    Air express Guangzhou · Shenzhen Courier → Addis Ababa 3–7 days Documents and small parcels under 50 kg.

    Note — indicative ranges only, based on typical China–Djibouti–Ethiopia sailings and clearance. Actual transit depends on sailing schedule, port congestion, customs inspection and season.

    03 / 04

    Djibouti, then the dry port at Modjo or Kality.

    Where most shipments stall. Transit paperwork, the ERCA declaration, duty assessed on a value that was agreed weeks earlier. We handle the queue, and because the HS codes were settled at quotation stage there is no argument about classification — and if the assessed value moves, you hear it from us before you pay it.

    06 / Work it out yourself

    Three tools. No sign-up, no email.

    Before you talk to anyone, know your own numbers. Work out how much space your cargo actually takes, what an airline will charge you for, and whether a container makes sense. Then check where a shipment is. Nothing here asks for your details.

    Length cm Width cm Height cm Cartons kg / carton

    Measure the outside of the carton, not the product. If your cartons are different sizes, add a row for each size — that is what a forwarder needs to quote you accurately.

    Whole containers you are bookingoptional

    If you are booking whole containers rather than counting cartons, add them here. We will tell you what space and payload that buys, and whether the cartons above fit inside it.

    Volume is L × W × H ÷ 1,000,000 per carton · air is billed on the greater of actual and volumetric weight (÷ 6,000) · sea LCL per revenue ton. Container figures are usable space and maximum payload, not the box's outside measurement.

    What your cargo measures
    0.000CBM
    Total gross weight0 kg
    Total cartons0
    Air chargeable weight0 kg
    Sea LCL revenue tons0.000
    What this means
    Enter your carton dimensions to see what shipping mode fits.
    Get a quote for these numbers
    07 / Why Melinova

    We are in China. That is the whole point.

    An import agent sitting in Addis is one more message in a chain. When your order goes wrong they forward your complaint to a contact they have never met. We are a taxi ride from the factory.

    On the ground, not on the phone

    Our team lives and works in Guangzhou. We walk into the factory, meet the owner, look at the machines and count the cartons ourselves. Problems get solved in person, in Chinese, on the same day.

    Your money moves in steps

    Nobody should wire the full value of a container to a stranger overseas. Payment is split across the job and released against proof — supplier confirmed, goods inspected, container loaded, cargo delivered. If we stop performing, you stop paying.

    Everything in writing

    Quotation, agreement, inspection report, packing list, bill of lading, customs declaration, delivery note. You keep a copy of every one. If we ever disagree about what was promised, the paper decides it, not the argument.

    Amharic, when it matters

    Freight goes wrong in the details, and details get lost in a second language. Talk to us in Amharic about specification, duty and payment terms, and we will translate it into Chinese at the factory ourselves.

    10 / Talk to us

    Free consultation. Real answers.

    Tell us what you are trying to import. We will tell you what it costs, how long it takes, and whether it is worth doing. No charge, and no pressure to book anything afterwards.

    or send it straight to us

    These open WhatsApp or Telegram with everything above already written out, so you can read it over before you send.

    Draft mode